Campaign Manager Resume Samples

RC
R Champlin
Rafaela
Champlin
2553 Daniel Throughway
New York
NY
+1 (555) 610 2736
2553 Daniel Throughway
New York
NY
Phone
p
+1 (555) 610 2736

Experience

Experience

09/2015

present
Detroit, MI
Senior Campaign Manager
Detroit, MI
Senior Campaign Manager
09/2015

present
Detroit, MI
Senior Campaign Manager
09/2015

present

  • Work with advertising measurement tools and partner with research team to analyze advertising performance and continually propose improvements
  • Work with, and manage day-to-day relationships with, creative agencies and print providers to ensure collateral is produced in advance of monthly campaigns
  • Project Management:Assist ad ops management team on special projects as assigned
  • Manage creative development (ideation, proposal and production/implementation), under the guidance of EU HQ in Luxembourg
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Lead and assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns
  • Work to develop customer communications plans, including targeting, messaging, channels and frequency

10/2010

07/2015
Los Angeles, CA
Digital Campaign Manager
Los Angeles, CA
Digital Campaign Manager
10/2010

07/2015
Los Angeles, CA
Digital Campaign Manager
10/2010

07/2015

  • Work with Inventory Management team to monitor and manage pacing and performance, provide proactive optimizations to achieve campaign KPIs
  • Establish, develop and manage a prospect list that reflects the segmentation strategies established by the company (segmentation strategy will be provided)
  • Provides consistent feedback to fulfillment providers to facilitate continuous improvement in the quality of service and campaign results
  • Work with Digital Reporting Specialist to report on key performance indicators, and opportunities for improvement on a regular basis
  • Reviewing ad performance relative to campaign objectives to provide optimization recommendations and increase performance for client
  • Lead creative services for the Media Solutions group working closely with clients, Business Development Managers and other key stakeholders
  • Manage digital inventory and corresponding planning tools. Work with digital sales and revenue management to ensure proper pricing strategy

04/2007

09/2010
Dallas, TX
Campaign Manager
Dallas, TX
Campaign Manager
04/2007

09/2010
Dallas, TX
Campaign Manager
04/2007

09/2010

  • Name a complex campaign that you have worked on at Sydney Opera House or at another time in your career. Please detail (a) the contribution that you made that had the greatest impact on the campaign – detail your approach, execution and results. And (b) please detail a key learning from this campaign and the way that you have implemented this learning in campaigns since
  • Weekly report management and review of first party and third party data for every campaign via DFP and Third Party providers (agencies, performance tracking vendors, etc.)
  • Work responsibly and maintain productive working relationships with multiple internal teams (brand general managers, engineering, web development, social media, product, ad operations, billing, etc.) to facilitate execution assigned advertising campaigns
  • Direct communication with client on any and all elements related to creative specifications and submission. Maintain customer relationship through these interactions and when troubleshooting any ad creative issues that affect tracking, implementation, or reporting and working with sales, clients and internal ad technology teams to resolve these issues
  • Work with Advertising Operations team to oversee, monitor and optimize ongoing campaign performance ensuring orders are executed properly and according to client expectations
  • Create and manage campaign production schedules
  • Work with sales team to assist with management of client expectations throughout the life of a campaign

Education

Education

Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
Florida International University
Bachelor’s Degree in Marketing

Skills

Skills

  • A clear and concise communicator and able to demonstrate good business acumen and highly numerate
  • Demonstrated ability to manage time and workload to multitask and achieve goals in a deadline-driven environment while maintaining strong attention to detail
  • Strong relationship skills, including the ability to participate in meetings and complete deliverables in a timely manner
  • Motivated and detail-oriented with the ability to handle multiple tasks at once and quickly prioritize projects in a fast-paced, deadline-oriented environment
  • Strong ability to multi-task with attention to detail
  • Ability to communicate clearly and display a high level of professionalism, including the ability to work with staff of all levels
  • Team player with strong interpersonal skills and the ability to articulate ideas clearly in both oral and written communication
  • Strong working knowledge of Microsoft office (Excel, Word, PowerPoint and Outlook)
  • Strong attention to detail and meticulous with numbers
  • Ability to quickly adapt to change